At Le Web.

“Being the first ‘Rong’s’ event, the party promised to be a hell of a night. The sort of night that, had Caligula been hosting a networking event downstairs, he’d have probably come up to ask us to keep it down a bit because we were frightening the horses. Needless to say, I was looking forward to it immensely.”

Robert Loch - serial entrepreneur, uber-networker, decadent event organiser and now in-pub-on-site interviewee.

Paul and Robert met up in Soho’s Dog and Duck pub for a chat over some Sam Smith’s beer to discuss matters of great importance.

Matters like his latest venture, his world famous party flat and hot tub, his passionate love for Channel 4 News tech correspondent Benjamin Cohen and - most importantly of all - just exactly how much of a twat he thinks Paul is.

And exactly how much of a twat is that? Click the play button below and all will be revealed.

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“The event’s organiser, Mike Butcher, took to the stage and introduced our panel. A couple of years earlier we’d had a very public spat after he wrote an article accusing me of using my Guardian column for blatant self-promotion (he was absolutely right, of course, but there was no need to draw attention to it). Since then he’d (sort of ) taken back some of his nastier comments and I’d called him a wanker. All was well again.”

TechCrunch UK/Ireland editor Mike Butcher has been covering the web scene since Mark Zuckerberg was still in short trousers. Ever ahead of the curve, he dedicated an entire page on his website to attacking Paul, before it was considered fashionable to do so.

Paul caught up with Mike in a 300-year-old London pub to talk about the real story behind the TechCrunch UK blog fight, the importance of openness, Jason Calacanis and the giving of surnames to bulldogs, the grey goo of misfortune and how - after everything - he still thinks Paul is a “loony”.

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“Richard Moross is thirty years old, and a taller, better dressed man you will struggle to meet. There’s a scene in the film Men in Black where Will Smith is being indoctrinated into the MI B agency. He’s taken to a completely white locker room and Rip Torn’s character gives him ‘the last suit you’ll ever wear ’: black jacket and trousers, white shirt, black shoes. Now, imagine that look but replace the white shirt with a black one. That’s Richard.

Another day, another dot commer and star of The Book agrees to face Paul’s razor-like interviewing style. Today’s subject is none other than Richard Moross, CEO of Moo.com and - by any measure you care to use - the tallest man in technology.

Paul and Richard talked about printing, design, fights with girls in New York, drinking Perfect Manhattans by the pool and how, once he went black, he never went back...

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“If you close your eyes after reading his email, you can almost see Nicholas Hellen sitting at his desk, masturbating furiously, imagining he’s Carl Bernstein phoning John Mitchell during the Watergate scandal...  ‘Sir, this is Carl Bernstein of the Washington Post, and I’m sorry to bother you but we’re running a story in tomorrow’s paper that we thought you should have a chance to comment on... and... um... we’d like a picture of you in a cocktail dress.’”

For the first in his soon-to-be critically acclaimed series of video interviews with people from the Book, Paul sat down with formerly pseudonymous sex blogger, turned journalist, turned soon-to-be New Yorker, turned Qik star, Zoe Margolis. He was supposed to be buying her lunch, but he forgot.

Subjects include: being outed by Nicolas Hellen, penises in Second Life, how often she gets laid post-outing, using Qik for noddies, why San Francisco is better than New York and so much more besides. It’s also pretty sweary so - yunno - you’ll probably want to use headphones at work.

Here’s how shit went down...

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